Jun 11, 2025
Using a custom email domain for your company can build legitimacy and keep your branding consistent. You can easily set one up with an email hosting provider.
Who would you trust more: a car salesperson whose email is alex@hollywoodcars.com or alexhollywoodcars@yahoo.com? The first email address conveys a more professional image because it uses a custom email domain, rather than a publicly available provider like Yahoo. Even if both emails belong to equally knowledgeable salespeople, the custom email address with a unique email domain will likely win more business.
As you build your own online business, it’s worthwhile to get your own email domain. It’s a straightforward process—especially if you use Shopify’s free email service that comes bundled with a platform subscription. With minimal tech savvy, you can set up your desired email address with its own domain name and start interacting with your clients. Here’s how.